Organizations | Media Relations for Organizations | Rolli

Where preparation meets opportunity.

Rolli’s AI strategically matches your organization with the perfect interview opportunities, while a team of seasoned journalists empowers your experts for media success with tailored media training. Ditch the pitch, leverage real newsroom workflows, and get rolling!

Click on the video to watch the demo!

What’s Inside:

Prepare your experts and amplify your organization to journalists.

Lights, Camera, Traction!

Rolli's AI strategically matches your experts with the perfect media opportunities, showcasing them to the right journalists at the right moments.

Where journalists find events

Highlight your events on the media calendar and dive into hundreds of others, fostering valuable peer networking opportunities.

Get media training.

Boost your experts’ confidence and watch them deliver exceptional interviews! Rolli’s award-winning media trainers will prepare your organization to unlock the full potential of your media engagements.

Quantify your influence.

Uncover deep insights from your media portfolio and gain a clearer understanding of your audience with each story.

Rolli is how journalists prefer to work.

But don't just take our word for it:

Journalists say pitches are irrelevant
“93% of journalists say a vast majority [of email pitches] are irrelevant.”
Journalists don’t reply
“Journalists responded to an average of 2.99% of the pitches they received.”
Journalists will block spam
“3 in 4 journalists will block a media relations professional who spams them with irrelevant pitches.”
Journalists need efficiency
“47% of journalists are creating more than 5 stories a week.” & “the average journalist covers 4 beats.”

Ditch the pitch and get Rolling!

Rolli: The Trusted Choice for 400+ Media Outlets.

Hear from our community.

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All because of Rolli

“When the news about Silicon Valley Bank hit, reporters started contacting me. I ended up doing multiple interviews, including a TV interview for Reuters. All because of Rolli”

Paul Orlando

Professor, USC & Author, Growth Units

By far one of the best tools

“This is by far one of the best tools that a producer can use. I have been using this service since it launched and I tell every producer I know about it when trying to find an expert guest, especially on short notice.”

Colton Salaz

News Producer, Washington DC

Rolli is a go-to resource

“Rolli is a go-to resource when I’m on deadline and need to book a reliable expert. I already know the experts are vetted and willing to appear on camera. Rolli makes it easy to search by topic and location when I need to quickly find the right interview for a story or breaking news.”

Cory Minderhout

Bureau Chief, Los Angeles

Selection of experts is incredible

“My experience using Rolli for the latest documentaries I've been producing has been great. The attention of the team and the selection of experts they have is incredible and always a great added value to the production.”

Jessica Rutenberg

Documentary Producer, Miami

Built for how journalists work.

Rolli is the trusted choice of network news producers, local news reporters, independent journalists, podcasters, and acclaimed documentarians worldwide, every day. As a Newsroom as a Service™, Rolli empowers journalists to navigate a complex and swiftly changing world. Why can't we pitch journalists on Rolli?

Rolli is Not a PR Company.

We help journalists find qualified organizations and experts, like yours.

What We Do:

  • Match your organization with the right opportunities.
  • Prepare your experts with media training.
  • Guarantee all annual memberships.

What We Don’t Do:

  • Don’t label just anyone as an “expert”.
  • Don’t favor deep pockets over deep expertise.
  • Don’t flood you with irrelevant requests.

Empower your organization to seize every media moment.