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Rolli is not a PR company

Our mission is to provide journalists with trusted tools they actually need

What We Do

  • World-class thought-leaders with deep expertise
  • Help journalists find who and what they are looking for
  • Made by journalists, for journalists.

What We Don’t Do

  • Self-proclaimed experts paying for PR.
  • No pitching or selling of journalist contact data
  • Made by PR, for PR.

Who are the Journalists?

Rolli is used by network news producers, local news reporters, independent journalists, podcasters and award-winning documentarians across the country, everyday. It's a newsroom as a service that helps journalists keep up with a complex and fast-paced world. Show me the journalists

Pitch Emails Are Overwhelming Journalist Inboxes, it’s time for a change.

For years, software was created to pitch at journalists. Rolli is the first newsgathering platform for journalists

Journalists receive 100s of pitches
“More than 1 in 4 journalists receive over 100 email pitches per week”
Journalists say Pitches are irrelevant
“93% of journalists say a vast majority [of email pitches] are irrelevant.”
Journalist reply to 3% of pitches
“Of 100 email pitches journalists receive, they only respond to about 3”
98% of PR pros still use email
“Email remains the top tool of choice for 98% of PR professionals”


Designed for the work we do every day.

Showcase your expertise

Join the conversation by sharing your knowledge, availability, upcoming events, previous media appearances, and more, with thousands of vetted journalists looking for experts like you, everyday.

Step into the spotlight

The new era of media tools is here! Spotlighting, not cold pitching, is the way to go. News relevance will put you at the forefront of the news-cycle, and Rolli will ensure that your expertise gets noticed when it matters most.

Events Calendar

Add your next event and fill the room! Rolli showcases thousands of newsworthy events happening around the country! Join in, share your event, or use it to network with other experts.

Share your media, and understand your reach

Import your media appearances so that journalist notice, and gather your online engagement scores!

Rolli is the most trusted newsroom tool for journalists. Request your membership today.